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Do you know what Twitter is? If not, you should - it's one of the hottest web 2.0 things going right now! Twitter is a website that enables you to send out little "micro-blogs" of 140 characters or less to anyone that's following you (that's like friends in Facebook). You can let people know what you're doing at any time, and this can be pretty cool. These messages can be business or personal, and should be both. If you're building a web-based business, some of your "tweets" should be business-oriented. For instance, if you post a new entry to your blog, let your twitter followers know. If you're watching a webinar that might be helpful to others, let them know. But you need to find a happy medium. If you just post business tweets, people are going to think you don't have a life (and they may be right!). This is web 2.0, social networking, and you need to be social. Find something to talk about - anything - other than your business and you'll keep your followers interested for much longer. Maybe you like to play the piano, or read romance novels. Tell people about the good ones! Maybe you're a Packers fan and you can't believe Brett Favre is wearing a Jets uniform. Maybe you like to knit, crochet, or macrame (does anyone still do that). Whatever it is, let people know once in awhile and they're sure to like you more. Here are 7 things I do to build my twitter empire in the most efficient way possible. 1. Find a bunch of people to follow. What you need to do is find someone that has similar interests as you and follow everyone they are following. Eventually, you're going to get to the point where you're following 2000 people, and twitter won't let you follow any more. They must have some kind of system where they limit you to 2000 unless you have more people following you, because I have seen people that are following more than 2000. Here's what will happen - if you follow enough people, many of them will follow you back. At that point, send them a friendly message, and invite them to take a look at your blog. 2. When someone follows you, follow them back. Pretty soon, people will start to follow you that you didn't follow in the first place. (They probably found you the same way you got started). When they follow you, follow them and send a similar message to them as you did above. If you're already at 2000 people, go in and delete a few that aren't following you. I get rid of the ones that don't have a picture, because they probably aren't too serious about Twitter. Which leads to point 3. 3. Personalize your site. Add your picture. Write about yourself, and post a background image. Put your blog or website link on it. Remember, you need to be social - even if you're not! 4. Tie your twitter account in with your Facebook account. You do have a Facebook account, right? If not, shame on you! Go get one! This kills 2 birds with one stone: when you post something to twitter, it automatically updates what you are doing on Facebook. 5. Check out twhirl.com. This is a program you download to your computer that sits on your desktop and display tweets from others without having to have your browser open. Of course, you can post your own tweets there, too. One neat thing about twhirl is it has a built-in url shortener in it. If you have a long link to post, you might now have enough space. In twhirl, you can just enter the link into a box and click "shorten" and you'll get a short link that you can use in your tweet. 6. Try twitterfeed if you're a blogger. Twitterfeed automatically tweets any new posts that you make to your blog, and if you're connected, to Facebook. It works by monitoring your RSS feed periodically for new posts, and if it sees any it sends out a tweet. Saves you time and having to remember. You can set it up for free at twitterfeed.com 7. Tie it in with ezinearticles.com. There is a place in your ezinearticles profile that allows you to put your twitter information in there so that when one of your articles gets approved it will automatically send out a tweet. Same idea as above. So there you have it! Seven simple ways to put twitter to work for you. Go ahead and get signed up if you're not already, and put some or all of these ideas in motion and you'll rapidly increase your web of content and sphere of influence!
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