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About SEO for 2007
Google will the most prominent example for 2007 of a techie overselling their services and their stock prices. The message should be clear by now - only the truly legit tech corps survive. In my opinion, any corp that isn't user-friendly is dead meat before the wave is over, no matter how many investors they have hypnotized.
Latent Semantic Indexing In SEO
SEO must respond to LSI with better content and quality inbound links. SEO can no longer depend on keyword density and placement or link-farming.
Search and Directories - Time for a Real Change
The relationship between social networks, search engines, and blogs confirms what we already know about word-of-mouth and telephone directories in the real world, but it can be much more efficient on the net.
Search for Business Traffic
To find a business most people type in some syllables of the name of the business, hit the search button, then click on the business website. The reason that this is done is that most people don't remember the URL, just the business name.
SEO Overkill in Internet Marketing
If your company doesn't meet the criteria for real benefits from SEO then you are wasting time and money on a no-win situation. You would be better off using a multiple media approach to sales - internet presence mixed with traditional forms of advertising and marketing.
The Future of Search and SEO
Search will change in the FUTURE - this is why. Search engines work poorly - more quantity than quality. The needed improvements are listed here with probable solutions and alternatives.
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