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Buying Perfume May Be a Better Deal Than Buying Cologne When buying a fragrance, is it better to buy a perfume or a cologne? Is an eau-de-parfum the same thing as perfume? Why are some products labeled parfum and others perfume? And what on earth is toilet water? This article provides answers about different fragrance types and considerations when making fragrance purchases that will help you get your very best deal. Secrets of an Online Perfume Shopper Buying perfume online is increasingly popular, but there are some pitfalls to to the online shopping experience. Internet shoppers should beware of knockoffs and counterfeits. The other problem with Internet perfume buying is that sometimes you have to buy a perfume before you can smell it. But there are ways to take the guesswork out of even that.