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Mary Foley's Articles in Business

  • The Difference Between “Deal” and “No Deal” Isn’t What You Think
    Branding is the key to unlocking your customer’s emotions because a brand is all about a person’s gut feeling about your company, product or service. Create a strong brand with a strong emotional experience that attracts your target customer and you’re on your way to “deal”, “deal”, “deal”, over and over again.
  • Another Year Hating Your Job or Loving Life?
    So, how satisfied are you with your career on a scale of 1 to 10, with 10 being extremely satisfied? If your answer is 6 or below, what needs to change for your career to be a 10? Will you spend another year hating your job or will make a change so that you’re loving your life?
  • 5 Key Lessons I Learned From Working at AOL About Creating a Brand for Your Business
    Every company has a brand. The question is, “Is it working for you?” Creating a brand isn’t just for the big companies; it’s for companies of all sizes. We’re all fighting for attention from our target customers. If you don’t create a brand, then you risk not being remembered and not being emotionally attractive. Both are a prerequisite for sales.
  • How to Quit Your Job Like a Pro
    Knowing when and how to leave a company is an art in today’s economy. With constant change in many companies and in our lives, there’s always a cycle of beginning and ending.
  • What Most Employers Don’t Want You to Know When They Talk Salary
    When hiring managers describe a salary and benefits package to you, they have one main objective in mind: To get the best possible talent for the least possible expense. They’re not going to volunteer the fact that they can go higher in salary or negotiate concessions in your benefits package.
  • Create Deliberate Relationships
    Bodacious Career builders know that in today’s business world value lies in relationships. Everything is introduced, evaluated, negotiated, bought, sold, resolved, ended, and enjoyed based on relationships. Even with all this high-tech stuff, it’s still all about people.

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