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Mary Foley's Articles in Marketing

  • 7 Steps Any Solopreneur Can Use to Build a Winning Brand
    Your brand is the experience your target customers have while interacting with you. If their experience evokes a strong, positive emotional response, then you’ve got a great brand. Why? Because customers buy from emotion and back it up with their head. If your customers have trouble remembering your name when you’re not actually in the room then you need to work on your brand.
  • The Marketing Formula That Produces Profits
    Imagine having a faucet – a profit faucet. Whenever you turn it on, money comes pouring out from grateful customers, giving your company and you the profits you need to keep going, to help turn even more customers into raving fans. That’s the power of the Marketing Formula. Use it to grow your business.

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