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Pat Wiklund's Articles in Business

  • Budget is not a Four-Letter Word
    Your budget, your financial records, and record keeping systems, lets you decide how to best leverage your strengths, knowledge, and skills to increase the income and profitability of your professional services business.
  • Sell The Sizzle Not The Steak
    Most of our prospects don't really care what we do, where we got our training or degrees, or what tools we use. Selling is not about us….but about the prospect!

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