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Susan L Reid's Articles

  • What Makes a Niche Good for New Business Owners Just Starting Out?
    As a new business owner one of the toughest questions you'll need to answer for yourself is, have I found a good niche - a niche you are passionate about, know something about, and have a sustaining interest in? But that's not enough. A good niche must also be able to make you good money. Know the answers to these 4 things and you'll be off on the right foot toward determining if you've found a good niche.
  • Small Business Owners - Be on the Leading Edge of a Marketing Trend to Rake in Serious Profits
    Two of the hardest things online small business owners have to do are to find a unique way to connect to their niche and to be on the leading edge of marketing trends that will rake in serious profits. Learn how to do both by following this step-by-step formula for success. Don't wait! Get in on the action before the big business players get involved and ensure your business success.
  • New Business Owner - 5 Steps to Finding Your Profitable Niche
    Finding a profitable niche takes time, knowing where to look, and what you're looking for. Follow these five steps to find the keyword phrases that will most likely yield you a profitable niche—one in which you stand a very good chance of getting highly ranked and where there is money being spent. Although the process can be time consuming, it can make the difference between new business start-up failure or success.
  • Starting up a Home-Based Business: The First 10 Steps
    You've made the decision to start up a home-based business. Congratulations! Now come all the questions: How do I get started? What should be my first step? Where do I begin? These are questions every Accidental Entrepreneur asks when starting up a business for the first time. The good news is that you can save months of frustration, lots of dead ends and thousands of dollars simply by following these 10 crucial starter steps.
  • How to Move Past the Fears of Starting Up Your Business
    What’s holding you back from staring up your small business? Is it lack of venture capital, fear of failure, or the uncertainty of it all? Maybe this is your first time starting up a business and the lack of knowledge is paralyzing your forward movement. Whatever the reason, you can bet that there is a fear-based belief running in the background that needs to be addressed. This article speaks to the most common fears.
  • The Tortoise and the Hare Model for Successful Small Business Start Ups
    Getting out to an early start may seem like the thing to do, yet, the moral of The Tortoise and the Hare is that slow and steady wins the race. Though by taking the best from both the tortoise and the hare ensures that slow and steady will win the race, while high-octane speed and adaptability will set the pace.
  • The Five Stages of Change for Small Business Owners
    If you are contemplating the changes that will occur by becoming a small business owner, it will be helpful for you to have a bird’s eye view of where you are along the continuum. If you are a small business coach working with clients who are in the process of starting up their own businesses, it will be good for you to have a way to determine which stage of change they are in so you can plan an effective start up coaching strategy.
  • Do You Have What It Takes To Become A Preneur?
    Becoming an entrepreneur and small business owner is not for everyone. For many people, the very thought of not having a steady paycheck is enough to put them off. For others it’s the cost of starting a small business, paying for health insurance, social security, and benefits that do them in. Still, for the fortunate few who feel the call of the preneur, this is about as exciting a time as it gets to start up and launch your new business!
  • How To Set Goals That Stick
    A goal is fierce! To be an accomplished goal setter, you must become a fearsome time manager by setting priorities, completing tasks on time, and eliminating distractions. If you want your goals to stick this year you will need to understand that those who manage their time, manage their world.

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